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Posts Categorized: Category Insights

Produce

February 27, 2019

The latest findings from the United Fresh Produce Association show that fresh fruits and vegetables had lower sales gains than any other perishable department in 2018. Full story    

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Frozen Foods

February 27, 2019

The frozen food category has been a core grocery purchase for nearly all consumers. However, the frozen food aisle can benefit from an image overhaul, leaving behind its reputation as back-up food stockpiled in the home freezer for weeks, to a quality meal solution on par with fresh and specialty food options, says a new… Read more »

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Dairy Foods

February 27, 2019

While health and wellness are powerful targets in your refrigerated dairy foods product development efforts, indulgence presents one of the biggest growth opportunities in the U.S. Full story

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Sauces

February 21, 2019

Americans consume most of their condiments at home but do much of their experimenting with new flavors and sauces while dining out, according to Datassential’s Condiments, Sauces, and Dressings Keynote Report. Younger consumers are driving demand for ethnic sauces like salsa roja, and consumers of all ages are getting more comfortable with such nontraditional sauce… Read more »

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Toilet Paper

February 21, 2019

According to a study, the largest U.S. makers of at-home tissue products—Procter & Gamble Co., Kimberly-Clark Corp. and Georgia-Pacific—use only virgin fiber in their major brands, and no recycled content, a vast sustainability gap compared to other brands that use all recycled fiber. Full story

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Juice

February 21, 2019

Newer health attributes will make products stand out in an increasing wellness-oriented market. Full story

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Hot Cereal

February 15, 2019

In recent years hot cereal manufacturers have made it easier than ever for consumers to eat oatmeal. Nearly every company in the category now offers some version of a microwavable cup or pouch. Now, companies must find other ways to differentiate. Full story

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Meat

February 15, 2019

For all the buzz about plant-based substitutes, consumers are eating more prepackaged fresh meats, which poses opportunity for private brands Full story

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Cheese

January 31, 2019

Americans may be drinking less milk, but consumption of US-produced cheese products continues to grow, according to Rabobank. Full story  

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Active Beauty

January 31, 2019

Since we unveiled the Active Beauty Trend at the end of 2016, it has gone from strength to strength. Here, we analyze the past, the present and the future of beauty products designed for sports and fitness. Full story

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